Clear, accessible visual communication for science, policy and culture. Brussels.
I turn complex research and policy into clear, accessible visuals. For the past two years, I’ve designed for European institutions: reports, infographics, social media and video for the Scientific Advice Mechanism (SAM/SAPEA), and multilingual infographics, publications and exhibition design for the Council of the EU. Before that, I led visual communication at KIK-IRPA, Belgium’s federal institute for cultural heritage.
My background in film post-production and typography (I wrote Typographie et cinéma, 2015) shapes how I handle detail, motion and deadlines.
I think in systems, not one-offs: after Donella Meadows’ Thinking in Systems, I design the structure, not just the output: templates, guidelines and asset libraries that keep producing consistent work.
I practise convivial design, in Ivan Illich’s sense: tools and systems that people can use, adapt and keep alive themselves, rather than depending on a designer.
I also design with cultural awareness, in the spirit of Ruben Pater’s The Politics of Design: no colour, symbol, image or typeface is neutral, so I check how each choice will be read across languages, cultures and audiences.
How I work
Many ideas, one answer: following Alina Wheeler’s Designing Brand Identity, I move from research to the right solution, not a menu of options. I explore widely, then recommend the one direction that best answers the brief and the research, and I explain why. I listen carefully to the feedback and refine from there.
Research. I start by listening: stakeholders, experts, audiences, the existing brand and its context.
Strategy. I distil what I hear into one clear brief: the audience, the core message, the constraints.
Design. I explore widely, then narrow down to the strongest solution and present one recommendation, argued from the research.
Touchpoints. I roll it out across formats: print, accessible digital, social media, motion, signage.
Assets. I hand over templates and guidelines so the system lives on without me.
SERVICES
Brand Identity
Brand Strategy
Graphic Design
Infographics
Photography
Videography
Film Title Design
Signage Design
Digital Marketing
Web Design
Social Media
CLIENTS/EMPLOYERS